| P.O. Box 1625
Open Eye Design engages and guides audiences with the underlying principle of clear, simple communication. Client centric service powers the desire for us to achieve success with proper usage of practical forethought and imaginative propositions. We drive creative ideas from concept to completion with intent of building bridges between our client’s message and audience. Open Eye Design understands that a clear and powerful message instills lasting impressions that create a wealth of marketing equity. It starts with an idea and ends with success through time and effort™ “It” is an undefined word that will take form and definition when it relates to your business and your needs. “It” can be referred to as an; advertising campaign, design concept, creative project, and so on. “It” is what we do for you, our client. Every successful plan, project, design, or campaign stems from a good idea and when you’re creative and motivated great ideas happen often. It’s the passion to create and design, which feeds the birth of ideas. At Open Eye Design we have ideas. Time and effort is the road traveled to meet success. Along the way relationships are nourished, ideas are collaborated, projects and plans are evaluated and execution is optimized. When all areas are taken to heart, success is sure to follow furthering your business in today’s competitive market place. Idea – Something imagined or pictured in the mind with regards to your needsEnds – A point, which marks the fulfillment of your needs and expectations Success – A state where your goals are reached by going above and beyond Time – A period spent with you during, which relations are built and ideas are developed into action Effort – Intellectual effort directed to an end is how we engage your project We create dynamic, progressive, and successful visuals. Strengthening brands is a priority for us. Whether it is internal within a company’s identity or external with a company’s brand image. We work hand in hand with you to develop products from discovery to launch. We create solutions in multiple and diverse media. We develop brands for you, which communicate to the market place who you are and what you offer. We consistently nourish your brand image through multiple channels of advertising presence. We specialize in: Advertising, Graphic Design, Web design, and Interactive media. By focusing our efforts in these specific areas we can stay on top of the latest technologies and trends. We allow our self the time and effort to master the areas, which will help your business grow. Specific projects within these specialized fields include: direct mail pieces, brochures, presentation folders, billboards, posters, catalogs, packaging, signage, promotional graphics, display graphics, corporate identities, logos, stationary, book/cover design, web site design, web banners, web graphics, flash animation, shockwave, streaming content, databases, e-commerce, interactive CD-ROMS, PowerPoint presentations, screen savers, multimedia kiosks and photography. Our Process – Step by step look of how a project goes
from start to finish. ANALYZE: By listening to you we can develop a solution to further your business’ success. A careful study of current and potential audiences and target markets reveals strategies and methods. During this phase, we are constantly brainstorming practical solutions to meet the core goals discovered earlier. DETERMINE: We determine parameters of your project and then execute a design and production schedule. Content, including copy, images, and any new media, is gathered and sorted into logical categories. A rough picture of the final product is produced, so that when production begins there is a concrete goal to work towards. PRODUCE: We work hand in hand with you to design and produce solutions. Initial concepts are developed first, and these are narrowed down until the best approach is explored to the fullest extent. Using our extranet system, your input helps guide our creative direction throughout the process. Finally, milestone dates are used to keep projects on track to ensure target deadlines. COLLABORATE: We meet, discuss and evaluate the project to insure your needs are being met. Our extranet is used to receive your feedback, post updates, and communicate results. Final changes are made to reflect this evaluation before the project is launched. Collaboration and teamwork work well to achieve successful projects while building strong business relationships. LAUNCH: If the project is print related, we go to press check to help ensure consistent results. If it is web related, we put a testing site up live first for your approval and to test working parts and functions. Finally, the project is released and made live to the public. NOURISH: We continue to maintain and enhance your product and service. Our goal is to work with you side by side sustaining a long-term relationship. We accomplish this by providing continued customer support, and by making ourselves available for any future maintenance or additional work you may need. In the spring of 1995 Greg Herrington and Fred Talactac met while collaborating on design projects. Greg was working for Course Technology as a freelance graphic and new media designer. Fred was an art director for Sonance, Inc. During this time both acquired real world business experience. Greg then took his 6 years of design experience along with his vision and started Open Eye Design in 1997. Fred and Greg shared professional projects back and forth. They would split time working for one another in the studies of marketing, advertising, graphic design, and new media. In the fall of 2000 Fred saw the opportunity and decided to join Open Eye Design full time bringing 7 years of experience. Today, Open Eye Design is made up of multiple design and marketing associates. Combining our talent gives us over 15 years experience in Advertising, Marketing, Graphic design, web design, and new media. |